« Previous    | Conteúdo

Using the Page Quality Rating Scale in Block Utility Rating Tasks

You will use the Page Quality slider to rate the PQ of the main landing page of the result block.
Important: Due to the number of results in most block utility tasks, you will base your PQ rating on the landing page questions alone (e.g., identifying the purpose of the page, identifying the MC, SC, and Ads, rating the quantity of MC, etc.). You are NOT required to perform the website level checks required in PQ rating tasks. In other words, you are not required to learn about the reputation of the website, assess whether the website is maintained, etc. However, if you do feel that the landing page seems low quality and you want to explore the website for corroborating evidence, please do so.


« Previous    | Conteúdo