Queries with an Explicit Location

Sometimes users tell search engines exactly what kinds of results they are looking for by adding the desired location in the query. We'll call this location inside the query the "explicit location." The explicit location makes queries much easier to understand and interpret.

Sometimes the explicit location matches the user location or locale, and sometimes it doesn't.

When there is an explicit location in the query, pay attention to it! Users have told the search engine something very important by including it - exactly what they are looking for.

« Previous    Next »